What brand of suits is good? Popular Brands and Buying Guide in 2024
With the increasing demand for workplace attire and the diversification of social scenes, the choice of suit brands has become a hot topic recently. This article combines the hot discussions on the entire Internet in the past 10 days to compile a structured data guide for you from the dimensions of brand reputation, price range, style characteristics, etc.
1. The top 5 suit brands are hotly discussed on the Internet
| Ranking | brand | hotly discussed keywords | average daily searches |
|---|---|---|---|
| 1 | Hugo Boss | Business elite, three-dimensional tailoring | 18,500+ |
| 2 | Suitsupply | Cost-effective, customized services | 12,300+ |
| 3 | Brooks Brothers | Classic American style, presidential style | 9,800+ |
| 4 | Zegna | Luxurious fabrics, Italian craftsmanship | 7,600+ |
| 5 | Heilan Home | National brand, affordable choice | 23,000+ |
2. Comparative analysis of price ranges
| grade | Brand example | Ready-made clothing price band | Customized starting price |
|---|---|---|---|
| luxury level | Tom Ford, Brioni | 20,000-80,000 yuan | Starting from NT$50,000 |
| High-end level | Canali | 8,000-30,000 yuan | Starting from 15,000 yuan |
| Light luxury level | Hugo Boss, Suitsupply | 3,000-10,000 yuan | Starting from NT$6,000 |
| Popular level | Heilan House, Youngor | 500-3000 yuan | Starting from NT$2,000 |
3. The five purchasing factors that consumers are most concerned about
According to data analysis on e-commerce platforms and social media, consumers currently mainly consider the following factors when choosing suit brands:
| elements | Attention ratio | Represent the brand |
|---|---|---|
| pattern cutting | 34.7% | Hugo Boss, Suitsupply |
| fabric quality | 28.1% | Zegna, Loro Piana |
| Reasonable price | 22.5% | Heilan Home, Uniqlo |
| brand premium | 9.3% | Armani, Dior Homme |
| After-sales service | 5.4% | Brooks Brothers |
4. Emerging Trends in 2024
1.Eco-friendly fabric: Recently, many brands have launched recycled wool series, and the number of discussions on H&M Conscious series increased by 67% week-on-week.
2.Smart customization: 12 new 3D measurement technology application brands have been added, among which the Suitsupply mini program has exceeded 2,000 bookings in a single day
3.Cross-border joint branding: Collaboration models between designer brands and technology companies have become a hot topic, such as the Ralph Lauren×Apple Watch set
5. Purchase suggestions
1.Business first choice: Hugo Boss classic series (budget 8,000-15,000 yuan)
2.wedding scene: Suitsupply semi-customized service (4000-9000 yuan including two modifications)
3.daily commute: Youngor DP no-iron series (1000-2500 yuan)
4.Special body shape: It is recommended to choose the Blue Leopard customized line that provides 56 body types database
Note: The statistical period of the above data is from July 1 to July 10, 2024. The data sources include Baidu Index, Weibo hot search list, Xiaohongshu business report and other public platforms.
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